Unlock new user growth through product offerings design, content marketing, social media campaigns and affiliates collaborationManage and grow strategic marketing partner relationships, channel experimentation, audience messaging, and spend accountabilityWork on integrated campaigns, starting with strategy, brief and working on executing and measuring performance Build and grow a robust paid and organic experimentation approach across creative, app store optimization and landing page optimization to help grow ROIOwn retention marketing strategies, and own the lifecycle campaignsHelp shape the Binance brand in key Francophone MarketsReport on the effectiveness of campaigns and provide data-driven recommendations
Relevant marketing experience, preferably in Fintech/BtoC mobile or community driven brand/web3Execution-oriented mindset – with the humility, drive, and scrappiness to get it doneMust have a strong interest and knowledge in crypto/blockchain/technologyWritten and spoken French fluency is a mustMust be able to work independentlyA university degree relating to Marketing is a plusStrong coordination skills and strategic mindset for marketingFamiliarity with online and offline marketing avenues such as social media, community management, and event managementProven experience in growing and managing user base
Be a part of the world’s leading blockchain ecosystem that continues to grow and offers excellent career development opportunitiesWork alongside diverse, world-class talent in an environment where learning and growth opportunities are endlessTackle fast-paced, challenging and unique projectsWork in a truly global organization, with international teams and a flat organizational structureCompetitive salary and benefitsFlexible working hours, remote-first, and casual work attire
