Togo international fashion week focus on breast cancer prevention

For a week, the Togolese capital, Lomé, vibrated to the rhythm of glamour, creativity, and elegance.

The International Fashion Festival, FIMO 228, closed the doorways on its 12th edition final Saturday.

Extra than excellent an crucial fashion rendezvous, this 12 months’s tournament used to be dedicated to a public health trigger, the fight against breast cancer.

For Ivorian dressmaker, Nina Bornier, of G’nantin by Nini, the message used to be a personal one.

“It be a trigger that’s cease to my heart, as I personally possess had cease kinfolk tormented by this illness,” she acknowledged.

“I known as my collection ‘Panacea’, which arrangement a universal clear up. It be a extremely efficient image of this 12 months’s theme. It represents nature, hope, and medication.”

Young Togolese dressmaker, Eugénie Guidi Ayawa, went against the grain of elegance standards on the total imposed by the fashion industry.

She paid tribute to African girls folk and their beneficiant kinds with her collection, “La Vie en Couleur”.

“I focused on shapes, particularly African roundness. It’s a message of love to African women saying you’re beautiful, be proud of your African curves,” she acknowledged.

Dressmaker Jacques Logoh based FIMO in 2016.

He acknowledged he’s continuing his mission to showcase the creativity of African designers and promote the continent’s high fashion, rooted in its textile traditions.

And he believes that attitudes are changing.

“An increasing number of officials are carrying African creations. That is precisely what we’re shopping for. Earlier than, Africans were reluctant to consume within the neighborhood,” he acknowledged.

He added that they’ll preserve pushing “till African fashion becomes a natural selection for everyone”.

Togo’s FIMO fashion festival will be abet subsequent 12 months for one other celebration of elegance, culture, and dedication.