NAIROBI — Kenya has emerged as the nation the put folks employ the most time on social media, a brand unique report has printed.
The GWI report compiled by Cable.co.uk printed that most Kenyans employ an average of 3 hours and 43 minutes daily.
That is against the global average of two hours 23 minutes.
“The world spends a huge amount of time using social media too, with the latest research from GWI revealing that the “regular” social media user now spends 2 hours and 23 minutes per day using social media,” be taught the report in portion.
This areas Kenyans at the forefront of world social media engagement, surpassing countries luxuriate in South Africa and Brazil, which follow carefully with daily averages of 3 hours and 37 minutes and 3 hours and 34 minutes, respectively.
Filipinos, Nigerians, and Colombians are furthermore essential contributors on this digital landscape, spending an average of 3 hours and 33 minutes, 3 hours and 23 minutes, and 3 hours and 22 minutes per day, respectively.
Equally, the leer implies that 2023 saw the addition of 266 million unique social media users worldwide, equating to a staggering 8.4 unique users every 2d.
The information furthermore unearths that humanity is determined to collectively employ an astonishing 500 million years on social media in 2024.
In disclose, countries alongside the western fringe of the Persian Gulf demonstrate excessive ratios of social media users relative to their populations.