Nairobi — Kenyan recruitment platform BrighterMonday has teamed up with ed-tech company Arifu to inaugurate the #BeaBossLady initiative, a program designed to reinforce and empower females outdated 18-35 across Kenya, Uganda, and Nigeria.
This innovative program provides free, tailored micro-learning lessons to motivate females make stronger job market abilities, organize businesses, and exhaust digital financial services successfully.
BrighterMonday CEO Chris Otundo highlighted the program’s aim to attain over 100,000 females in these international locations by providing customized lessons accessible by technique of WhatsApp, making it easy for participants to have interaction in good lessons suited to their busy schedules.
“The #BeaBossLady initiative aims to equip women with practical skills and confidence to improve their income, secure meaningful employment, and make informed financial decisions,” talked about Otundo.
Craig Heintzman, CEO of Arifu, explained that the platform provides over 20 mobile-friendly lessons covering needed mushy abilities, digital gross sales suggestions, and social media marketing.
These lessons address challenges fresh to females, reminiscent of minute skilled networking alternatives, and present upskilling to foster occupation and business teach.
“Today marks an exciting milestone as we launch the #BeaBossLady Initiative to empower women across Kenya, Uganda, and Nigeria. This initiative provides the tools and training needed for job seekers and entrepreneurs to enhance their income and build successful careers,” Heintzman added.
The micro-learning curriculum includes key topics devour financial literacy, digital abilities, business administration, and occupation vogue, ensuring comprehensive reinforce for skilled and personal advancement.
